Marketing & PR
Social Media ∙ Design
Content & Copywriting
As a strategic thinker with 20 years of creative experience, I can plan, execute and measure almost any kind of marketing & communications initiative. I earned a degree in PR & Communication from NC State University, graduating cum laude in 2014. Go Pack!
In November 2019 I accepted a position as content marketing manager for Issuer Direct, a compliance and communication software firm based in Downtown Raleigh, North Carolina.
In 2009, I launched the N.C. Education Lottery's social media program and managed it for the next eight years. I presented on behalf of the organization at industry conferences in New Orleans and Pittsburgh on the intersection of traditional public relations and social media as well as collaborating with an advertising agency to set goals and measure performance.
Since 2016 I have managed the social media program for Who's Bad Music, a live music and entertainment company managing bands that tour nationwide and beyond.
I have contracted with Tar Heel Sports Properties since 2004 as designer of the UNC Men's Basketball Calendar. Having been born at Memorial Hospital in Chapel Hill and getting haircuts at the Tar Heel Barbershop on Rosemary Street as a kid, this opportunity continues to be a dream come true. Go Heels!